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Instructions of SCS-100 4-1 Discussion
4-1 Discussion: Social Science Developments
Each discussion is meant to be a collaborative space for conversation about the course concepts and for learning from your peers’ diverse perspectives. To ensure an interesting discussion, you are encouraged to think creatively about your initial posts and build upon the points made by your peers. It is also important to review the module resources and read the prompts in their entirety before participating in the discussion.
Create one initial post and follow up with at least two response posts.
For your initial post, address the following:
- Identify a major development that occurred in one perspective of the social sciences that affected how your advertisements might be studied. This could be an event, technological advancement, discovery, rejection/acceptance of a theory, or paradigm shift. You may choose a development from the provided list of “Major Developments in the Social Sciences” in the module resources. Or you may conduct your own research to identify a different development that interests you.
- Provide a brief summary of the social science development you selected (no more than three sentences).
- Explain how your chosen development might have affected how your advertisements are studied.
For your response posts, address the following:
- Why might the developments your peers chose matter not only to the social sciences but to us as individuals and a society?
Remember, this assignment is graded on the quality of your initial post and at least two response posts to your classmates. If you refer to any sources, be sure to include an attribution (or citation) to the resource.
To complete this assignment, review the Discussion Rubric.
Step-By-Step Guide on SCS 100 4-1 Discussion: Social Science Developments
Introduction to SCS 100 4-1 Discussion
This Owlisdom How-To Guide provides the required information and guidelines to solve the SCS 100 4-1 Discussion: Social Science Developments post. This post will discuss the development of social science. I will give brief and descriptive guidelines to solve this Discussion post and a dummy solution for each section. Let us begin with the steps of the guide.
Identify a major development that occurred in one social sciences perspective that affected how your advertisements might be studied. This could be an event, technological advancement, discovery, rejection/acceptance of a theory, or paradigm shift. You may choose a development from the provided “Major Developments in the Social Sciences” list in the module resources. You may also research to identify a different development that interests you.
Selecting a Development
To start the SCS 100 4-1 Discussion: Social Science Developments, we will briefly discuss a significant development that interests us.
- Choose a significant development in the social sciences, such as a major event, technological advancement, discovery, or a shift in theoretical perspective.
- Utilize the module resources or research to find a development that interests you.
Example
The advent of big data analytics represents a transformative leap in social science methodologies, profoundly reshaping the study of advertisements. Researchers can uncover nuanced insights into advertising effectiveness and audience engagement by harnessing vast datasets to analyze consumer behavior and preferences. This technological advancement facilitates a more empirical approach to understanding the societal and psychological impacts of advertising, marking a significant departure from traditional, theory-driven analyses. Consequently, it empowers advertisers with evidence-based strategies, optimizing the reach and resonance of their campaigns.
Briefly summarize your selected social science development (no more than three sentences).
Summarizing the Development
- Provide a concise summary of the selected development in no more than three sentences.
- Focus on explaining the development, when it occurred, and the main social science field it impacts.
Example
Integrating Big Data analytics into social sciences, particularly over the last two decades, is a pivotal development (Aria et al., 2020). It significantly influences the field of consumer psychology and marketing by offering deep, actionable insights into consumer behavior and advertising effectiveness. This technological progression enables a data-driven approach, allowing for the empirical examination of trends, preferences, and responses at an unprecedented scale.
Explain how your chosen development might have affected how your advertisements are studied.
Analyzing the Impact on Advertisements
Now, in SCS 100 4-1 Discussion: Social Science Developments. We will analyze the impact of advertising on the chosen development.
- Discuss how your chosen development could influence how advertisements are studied.
- Consider changes in analysis methods, perspectives on consumer behavior, or understanding of the advertisement’s societal role.
- Keep your explanation clear and directly linked to your chosen development.
Example
Big Data analytics revolutionizes the study of advertisements by shifting from intuition-based to data-driven strategies. This development enables the granular analysis of consumer engagement and behavior patterns, facilitating a nuanced understanding of how different demographics interact with advertisements. Consequently, it enhances the precision of targeting strategies and the evaluation of advertising campaigns, fostering a more efficient allocation of marketing resources and a deeper comprehension of advertisements’ societal impacts.
Why might the developments your peers chose matter to the social sciences and us as individuals and as a society?
Responding to Peers
Responding to peers is one of the vital parts of the SCS 100 4-1 Discussion: Social Science Developments posts. We need to provide at least two peer responses. I will provide one example post. You can write your peer responses by keeping the below points in mind.
- When replying to your classmates, briefly discuss why their chosen developments are significant beyond academic interest.
- Consider the implications for individuals and society.
- Your response should connect the development to broader societal or personal impacts in a supportive and insightful manner.
Response
Hi Jordan, the development you chose is fascinating because it underscores how societal changes can deeply influence consumer behavior and marketing strategies. It’s a reminder that the social sciences and the study of advertisements are not just academic exercises but are deeply connected to our everyday lives and the world around us. This perspective can help us become more critical consumers and aware members of society.
Closing
This How-To Guide of SCS 100 4-1 Discussion: Social Science Developments aims to help you engage thoughtfully with the discussion topic, encouraging them to connect social science developments and the practical analysis of advertisements while fostering meaningful exchanges with their peers.
In the next module of SCS-100, we will explore the 4-2 Activity: Social Science Questions.
Reference
Aria, M., Misuraca, M., & Spano, M. (2020). Mapping the evolution of social research and data science on 30 years of social indicators research. Social Indicators Research, 149, 803–831.
