Here you can read out ultimate free guide on the BUS 400 2-1 Assignment Project Outline and see its solution.
Instructions of BUS 400 2-1 Assignment Project Outline
Overview
Leaders need input, especially from stakeholders, to move ideas along. Having a unique, insightful product or service is just one step. Project outlines that include careful consideration of a company’s mission, opportunities, and risks can help ideas gain momentum and snowball in significance.
Scenario
Now that you have written a blog post identifying critical elements needed to support the rationale of your project, outlining specifics is key! These specifics will be used in an upcoming elevator pitch you will submit to senior management in Milestone One. Before management will approve exploring the idea for new opportunities and funding, they have key performance indicators (KPIs) you will need to address. Your goal for this assignment is to provide an outline that strongly, yet carefully, presents an argument to move your concept forward.
Prompt
Using MarketLine, Yahoo Finance, and the company’s investor relations webpage, continue your investigation of the company you selected in your Module One blog post. Specifically, look at the company’s profile, financials, and SWOT analysis.
Using speculative strategies, articulate your thoughts. Remember, success may mean revenue to a for-profit business; however, to a non-profit, it may mean a specific outcome, such as donor retention rate, social media engagement, or email open rate.
Draft a project outline that presents a prospective timeline and targeted customer segment of your project. This project outline is a precursor to Milestone One: Elevator Pitch. The KPIs you need to consider and address in your outline are:
The intended customer: Describe the intended customer or customer profile for the new product or service.
Opportunities in the market: Explain the opportunities in the market based on your research.
The financial opportunity: Assess the financial opportunity that the project presents for increasing cash flow and topline revenue.
Can it be cash flow positive and profitable? For example, Zappos donates a pair of shoes for every pair of shoes sold. This leads to profit in the long run due to good CSR and company image, but is not immediately profitable.
Your contribution will be evaluated based on the quality of the input.
What to Submit
Use the Module Two Assignment Template Word Document to submit your project outline as a Word file. Sources should be cited according to APA style
Step-By-Step Guide BUS 400 2-1 Assignment Project Outline
Introduction to BUS 400 2-1 Assignment
The BUS 400 2-1 Assignment Project Outline revolves around your understanding of the Project Outline for this course. I will provide brief and descriptive guidelines to solve the bus 400 module two assignment and a dummy solution for each section. This Owlisdom How-To Guide will equip you with guidelines to tackle all the queries related to the bus 400 2-1 assignment project outline. Let us begin with the guide. I will use the template SNHU provided for this assignment as an example.
Note: I chose Tesla, Inc. in the previous module. I will provide the guide and dummy solutions according to my chosen company.
Introduction
To begin with the BUS 400 2-1 Assignment Project Outline, we will briefly introduce the project.
- Briefly introduce the importance of project outlines in gaining momentum for ideas.
- Emphasize the significance of considering a company’s mission, opportunities, and risks.
- Start with a concise overview of the project’s purpose and potential impact.
- Explain the importance of project outlines in gaining support and momentum for ideas.
Example
Tesla, Inc. is poised to expand its innovation prowess into the autonomous delivery vehicle market (Bredenfeld et al., 2020). Building on its extensive experience in electric vehicles (EVs) and autonomous driving technology, the new business idea involves creating a fleet of self-driving delivery vehicles. This service will leverage Tesla’s existing Autopilot technology, optimizing logistics for businesses and consumers by reducing delivery times and costs and contributing to environmental sustainability using electric power.
Describe the intended customer or customer profile for the new product or service.
Intended Customer
We will explain the intended customers for the first section of BUS 400 2-1 Assignment Project Outline.
- Describe the target customer or customer profile for the new product or service.
- Consider demographics, psychographics, and other relevant factors.
Example
The intended customer segment for Tesla’s Autonomous Delivery Vehicles includes e-commerce companies, retailers, and logistics companies looking to enhance their supply chain efficiency. These businesses constantly seek cost-effective, reliable, and swift delivery methods to meet consumer demand (Saxena & Vibhandik, 2021). Adopting autonomous delivery vehicles will cater to companies focused on innovation and sustainability, aiming to minimize their carbon footprint while maximizing operational efficiency.
Explain the opportunities in the market based on your research
Opportunities in the Market
The next section of the BUS 400 2-1 Assignment Project Outline will discuss the market opportunities.
- Explain the market opportunities based on thorough research.
- Identify gaps, trends, and potential competitive advantages.
Example
The market for autonomous delivery vehicles is rapidly expanding, driven by the growth in e-commerce and the increasing consumer preference for fast, reliable delivery services. As urbanization continues and technological advancements in autonomous driving and battery technology evolve, Tesla can capitalize on these trends to address the significant demand for innovative delivery solutions (Bredenfeld et al., 2020). Additionally, environmental regulations pushing for reduced emissions further align with Tesla’s electric vehicle technology, presenting a substantial opportunity for market leadership.
Assess the financial opportunity that the project presents for increasing cash flow and topline revenue. Can it be cash flow positive and profitable? For example, Zappos donates a pair of shoes for every pair of shoes sold. This leads to profit in the long run due to good CSR and company image, but it is not immediately profitable.
Financial Opportunity
We will discuss the financial opportunities for this last BUS 400 2-1 Assignment Project Outline section.
- Assess the financial opportunity presented by the project.
- Evaluate the potential for increasing cash flow and topline revenue.
- Consider factors such as profitability and long-term sustainability, even if immediate profitability is impossible.
Example
The financial outcomes of introducing autonomous delivery vehicles are promising. By entering this market, Tesla can diversify its revenue streams beyond passenger EVs, tapping into the growing logistics and delivery industry. The project is expected to have positive cash flow within a few years of launch, following initial investment and setup costs (Boesch, 2023). Profitability will be driven by partnerships with significant e-commerce and logistics companies, alongside the reduction of operational expenses afforded by autonomous technology and electric propulsion.
Closing
By following these guidelines of BUS 400 2-1 Assignment Project Outline, you can create a compelling project outline that effectively communicates the value and potential of your idea to senior management. Remember to focus on clarity, coherence, and relevance to increase the chances of gaining approval and support for your project. In the next module of BUS-400, we will explore the 3-1 Discussion on Business Model Canvas.
References
Boesch, J. (2023). A Strategic Audit of Tesla Inc. Honors Theses. https://digitalcommons.unl.edu/honorstheses/612
Bredenfeld, L., Cherubim, M., Kellermann, A. C., Lehmann, C., Malberg, S., Rafn, J., Kwon, Y., & Choi, S. (2020). Tesla Moving Forward. 신산업경영저널, 38(1), 47–70.
Saxena, N., & Vibhandik, S. (2021, September 1). Tesla’s Competitive Strategies and Emerging Markets Challenges. | IUP Journal of Brand Management | EBSCOhost. https://openurl.ebsco.com/contentitem/gcd:153134462?sid=ebsco:plink:crawler&id=ebsco:gcd:153134462
